Comments on: The Most Under Utilized Social Media Resource: Your Staff http://uptownuncorked.com/2008/12/18/the-most-under-utilized-social-media-resource-your-staff/ Social Media, New Media and Digital Strategies and Business Development for Film, Music, Wine, Food, Corporations, Individuals Sat, 31 Jul 2010 06:12:42 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Leslie http://uptownuncorked.com/2008/12/18/the-most-under-utilized-social-media-resource-your-staff/comment-page-1/#comment-121 Leslie Sat, 03 Jan 2009 06:03:33 +0000 http://uptownuncorked.com/?p=435#comment-121 This article does not encourage employers to push employers to use any of their time to purposely shill for work, on or off the clock. It does encourage employers to embrace the organic processes of social media and the natural promotion that occurs (passive marketing) when someone associated with a company is allowed to grow their online presence without fear of extreme repercussion. This combination of passive marketing plus engagement marketing techniques being implemented in a company is the untapped powerhouse your employees can bring to the table. This article does not encourage employers to push employers to use any of their time to purposely shill for work, on or off the clock. It does encourage employers to embrace the organic processes of social media and the natural promotion that occurs (passive marketing) when someone associated with a company is allowed to grow their online presence without fear of extreme repercussion. This combination of passive marketing plus engagement marketing techniques being implemented in a company is the untapped powerhouse your employees can bring to the table.

]]> By: Deb Markham http://uptownuncorked.com/2008/12/18/the-most-under-utilized-social-media-resource-your-staff/comment-page-1/#comment-122 Deb Markham Sat, 03 Jan 2009 02:25:24 +0000 http://uptownuncorked.com/?p=435#comment-122 I agree. Only thing is can you really ask your staff to sell your company in their off time via their personal networks? They may do it already, but where is the line to being able to push a employee to do so? I agree. Only thing is can you really ask your staff to sell your company in their off time via their personal networks? They may do it already, but where is the line to being able to push a employee to do so?

]]> By: Brendan http://uptownuncorked.com/2008/12/18/the-most-under-utilized-social-media-resource-your-staff/comment-page-1/#comment-123 Brendan Fri, 19 Dec 2008 00:06:14 +0000 http://uptownuncorked.com/?p=435#comment-123 Even with a start-up (about 10 employees) we're encouraging everyone to get on facebook, twitter, and linkedin just to spread social media awareness about our company and iphone application "zhiing." I was actually linked to your article from twitter! Follow our CEO (@jonziskind) or our "marketing dude" (@grant_at_zhiing) Even with a start-up (about 10 employees) we’re encouraging everyone to get on facebook, twitter, and linkedin just to spread social media awareness about our company and iphone application “zhiing.” I was actually linked to your article from twitter!

Follow our CEO (@jonziskind) or our “marketing dude” (@grant_at_zhiing)

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