I hoped that the volume of people pinging me after Chris discussed his rates would die down, but since it didn’t, I thought I’d quickly answer the questions. While I’m at it, I thought I’d talk a bit about perception and worth. Enjoy.

Justin Kownacki’s post, referenced in the video, can be found here (and seriously, [...]

I did an interesting session at a company in Boston yesterday that has a problem many businesses coming into Social Media share: they have a business that deals with a product or service that has a low “interesting” quotient. This problem is faced by loan companies, insurance agencies, tax consultants and a few hundred other [...]

Monday I was on a panel at the VRMS Emerging Marketing Technology Summit in Boston. My fellow panelists (Suzi Craig of Fathom and Steve Ustaris of Studiocom) and our moderator (Brian Costello of Red Plum) and I attacked the perils and opportunities of social media as it related to the attendees during our hour long [...]

If you follow me on Twitter then you know I have a new book in the works with co-author Jim Keenan. It’s pretty exciting stuff, and we are so excited by the work we are doing we have a panel up for SXSW 2010 based on our research as well. Voting is still open until [...]

Many amazing opportunities have come my way in the last few years. I’m very fortunate that years of hard work in my fields has allowed me to grow and nurture my business (and the businesses of others). My life has been interesting and not always smooth (understatement alert), and I’m blessed to be where I [...]

Have I ever mentioned that I carry a grudge against the phrases “social media” and any word followed by “2.0″? I think both phrases are limiting, and that both diminish the possibilities of a universal media campaign done well.
That’s right – I prefer the phrase Universal Media over “social media” and any word plus “2.0″ [...]

These slides are from a presentation I created for The Community Roundtable, a company owned by my friends Jim Storer and Rachel Happe here in the Boston area. If you want more quality content like this, their company offers some serious value for those who manage online communities for their companies.
Content Creation
View more presentations from [...]

As I watch more and more people and companies jump on the social media consulting bandwagon because it looks like easy money, I cringe. These new agencies and new individual consultants have no experience, no web presence, no strategy – no clue. It pains me to think of the poor companies and people who will [...]

I’m at PodCamp Boston 4 this weekend, but I did write a little guideline for businesses who want to offer WiFi and draw in workshifters. You can find it over on Workshifting today. If you are here at PCB4, I’ll be talking about false metrics and ROI at 1:30 – stop by.