The catch-all term for these platforms we use is social media. I’ve found that term isn’t something some clients can wrap their heads around. I’ve have better success telling them this new focus is on being social, connected, helpful and accessible using adaptive media tools. That helps them make the mental separation between the nuts [...]

In which I discuss the need to look beyond the minutia of the daily and into the future, charity, and more.

(if you follow me on Twitter, you will see this twice – once direct from Utterli and once from the blog)

After reading Chris Brogan’s post on interruptive communication today, and responding in the video below on Utterli, I started percolating on the concept. I love when something simple gets my brain cranking, don’t you? Here is the link to Chris’s post, the video is embedded below, and after that are my thoughts as they strayed [...]

As I watch more and more people and companies jump on the social media consulting bandwagon because it looks like easy money, I cringe. These new agencies and new individual consultants have no experience, no web presence, no strategy – no clue. It pains me to think of the poor companies and people who will [...]

Social media is finally catching on in the mainstream media, and in the mainstream public. The reaction from my fellow social media consultants and “early adopters” has been varied and interesting. I talked a bit about the first reactions and gave a few pointers for finding a good consultant in this space after the first [...]

I’m excited that the group project I worked on all winter, Twitter for Dummies, hits stores warehouses next week and stores first week in July (correction from Wiley). I can hardly believe it is finally wrapped, after months of working with awesome co-authors Laura Fitton of Pistachio Consulting and OneForty and Michael Gruen of We [...]

This is a question I ponder frequently. Have you focused on building a micro network and a nationwide network, or have you isolated yourself by walling off your garden?
I’m big on the idea of helping people and networking at a hyper local level. I also believe that your network is most effective if it also [...]

You have to be well rounded. You have to take chances, and stretch yourself past where you think you can go. Do you make sure to do this on a regular basis?
I am an idea person. I don’t like to see a good idea die on the vine, choked by excessive caution, hemming, hawing or [...]

It’s easy in social media to find people talking about all of their clients who are doing well. It’s a bit more rare to find people talking about their clients when they struggle. To assume that you won’t struggle with implementation of your strategy in a social media campaign is a huge mistake, however.
I’m fortunate [...]

That’s right, we’re bringing more opportunities to learn and grow in tech and social media to New Hampshire. I started off focusing on local clients in my push for hyper local development, then added Social Media Breakfast NH, and now am moving on to bring a PodCamp up this way.
All of these ideas may be [...]